Implementation period: May 2014 – December 2014

Overall Objective:

• To contribute to enhancing the understanding of and support for EU-Moldova Association Agreement (AA) among the citizens of the Republic of Moldova, through facilitating the development of efficient awareness raising campaigns

Specific Objectives

• To increase the capacity of interested stakeholders to promote the benefits of the AA among the citizens of the Republic of Moldova, by developing evidence-based communication tools to address skeptic and undecided segments of the population;
• To increase the capacity of at least 30 Moldovan mass-media representatives, 60 local officials and 90 youth to promote the benefits of the AA.

The project was implemented with the support of the Democracy Grants Program of the United States Embassy in Moldova.